As a queer designer, corporate Pride designs are very important to me. It's essential that companies hire and pay queer designers if they want to show rainbow Pride during the month of June. Real inclusion comes from within, not just from a rainbow logo. I created the follow designs under marketing teams that I felt honored my values and presence as a queer employee.
I was asked to write a blog post about my designs where I talk about what inspired me for the 2020 design.
"I wanted to design something fresh this year and not just because making rainbow graphics is really fun for a designer. As we know, in a COVID-19 world, Pride parades are cancelled, and in-person corporate inclusivity programs are at a halt. While no design can make up for those things, it was important to me to convey connection in my design.
I chose to incorporate a pattern that elicits connectivity with concentric lines and curves. It also resembles a topographical map, a nod to our shared experiences in a time when we have to be apart. We can’t celebrate Pride in person this year, but we are more connected than ever. Whether you’re part of the queer community or an ally, I think we can all appreciate a little celebration right now for how far LGBTQ+ rights have come."
In addition, I was asked to help reskin an blog post about gender inclusivity in email programs for Pride month. Here are some assets for that post.
I also created this image for Pride 2020, unaffiliated with any company, as a personal project.
My first Pride design was in 2019 for SparkPost, to be used for t-shirts and internal initiatives for inclusivity and Pride celebration.
Mockups for 2019 Shirt
Final 2019 Design
Final 2019 Shirts
To see more, read about how SparkPost celebrated Pride in 2019.